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Amazon Launches Cloud Music Service

March 29, 2011 by Rosa Comments Off on Amazon Launches Cloud Music Service divider image

While it’s still a subject of speculation for Google and Apple, Amazon has outpaced its rivals by launching a cloud music service today.

Amazon already allows customers to download millions of mp3 songs, but now they can purchase them from anywhere they want store them remotely, and access them wherever they go. Amazon is offering 5 GB of cloud drive for free, and customers can upgrade to 20 GB for $20. However, for a limited time, those who purchase an entire mp3 album will be upgraded to 20 GB free for one year.

”We’re excited to take this leap forward in the digital experience,” said the VP of Movies and Music at Amazon in a statement. “The launch of Cloud Drive, Cloud Player for Web and Cloud Player for Android eliminates the need for constant software updates as well as the use of thumb drives and cables to move and manage music.”

“Our customers have told us they don’t want to download music to their work computers or phones because they find it hard to move music around to different devices,” Carr added. “Now, whether at work, home, or on the go, customers can buy music from Amazon MP3, store it in the cloud and play it anywhere.”

Amazon is getting into the streaming business without the permission of record labels, which might lead to lawsuits. However, Business Insider’s Pascal-Emmanuel Gobry finds it “audacious and impressive…they’re basically daring the labels to shoot them down.”

Amazon is also offering a Cloud Player for the web which allows users to access their music on any computer that has an internet connection and is running Firefox, Safari, Chrome of Internet Explorer, says Cnet. Finally Amazon is providing a Cloud Player of Android, an app which allows users to play music stored on their cloud drive and other music on any Android device.

In addition to music, the Cloud Drive allows customers to store any kind of media; pictures, videos, documents and access them securely from any location and on any computer.

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